In 1986, illustrator Martin Handford, a graduate of the University for the Creative Arts in Kent, was asked by his art director, David Bennett, at Walker Books in London to develop a book of detailed crowd scenes, inspired by Bennett having seen Philippe Dupasquier's Busy Places series. The series of pictorial puzzle books has been translated into 26 languages, and is published in over 50 countries. The books have also inspired two television programmes ( Where's Wally? the 1991 animated series and Where's Wally? the 2019 animated series), a comic strip and a series of video games.Īs of 2007, more than 73 million books of Where's Wally? (and his regional names) had been sold around the world since his original publication in 1987. Later entries in the long-running book series added other targets for readers to find in each illustration. Wally is identified by his red-and-white-striped shirt, bobble hat, and glasses, but many illustrations contain red herrings involving deceptive use of red-and-white striped objects. Readers are challenged to find a character named Wally hidden in the group. The books consist of a series of detailed double-page spread illustrations depicting dozens or more people doing a variety of amusing things at a given location. Where's Wally? (called Where's Waldo? in Canada and the USA) is a British series of children's puzzle books created by English illustrator Martin Handford. US: Little Brown & Co then Candlewick Press A self-drawing of Martin Handford with (left to right) Wizard Whitebeard, Woof, Odlaw, Wenda, and Wally
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